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How to Create, Sell, and Deliver Premium High-Ticket Workout Programs
Author: Bobby O'Connell
Learn how to design, price, and sell premium workout programs that attract committed clients and boost your income.

Free Guide to Launching Your Personal Training Business! Download Here
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August 16 2023
5 min read
Author: Clare Hudson
Running a business requires you to wear all the hats. All of them. So why not leverage your network and create partnerships that make your life easier? In this eBook you'll learn how to leverage partnerships by other service providers to add value to your clients – and your business.
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Webinar
August 09 2023
60 min watch
Presented by: Dan Rogers - Co-Founder/ Head Coach at rxRecourse
Dan will dive into the success story of rxRecourse and share his expertise and insights on why coaching in the corporate sector is essential, how to become a Wellness Sherpa, and a pragmatic approach to achieving success!
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Webinar
August 02 2023
4 min read
Presented by: Clare Hudson
TrueCoach for the Classroom: Running A Fitness Business. Mastering Fitness Business Management with TrueCoach
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Webinar
July 12 2023
64 min watch
Presented by: Angela Gargano - 5X Ninja Warrior, Miss Fitness America 2016
Angela will take you through her personal journey and tell you what NOT to do so you can avoid those missteps and be successful.
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June 28 2023
52 min watch
Author: Taylor Sleaford - Fitness, Life and Leadership Coach
In today’s competitive fitness market, building a personal training business—plus a loyal community—can feel challenging and intimidating. How do you keep people coming back with so many options?
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Webinar
June 21 2023
54 min watch
Presented by: McKenna Bush - Business Development Representative at InsideTracker
Visiting the gym and counting calories may not be enough for clients to reach their fitness goals. Offering exercise plans alone is only half the battle. If clients are hitting a plateau, then you need science to boost results.
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Webinar
June 15 2023
44 min watch
Presented by: Danny Cavic - Co-Founder, Restoic
Athletes have coaches and trainers for physical preparation, but what about mental training? Restoic, developed in collaboration with top sport psychologists and world-class athletes, offers elite-level mental skills training. Boost your confidence, reduce stress and anxiety, and unleash your inner champion with Restoic.
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June 13 2023
14 min read
Author: Clare Hudson
How do you respond to a customer who wants you to lower your price? Price pressure comes in a variety of forms, from subtle to overt. Learning how to recognize price pressure and stand your ground is important to running a fitness business.
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June 12 2023
9 min read
Author: Clare Hudson
TikTok is here to stay and you need to know how to use it to help get you clients. In the latest TrueCoach eBook you'll learn the advantages of having a TikTok business account and how to use it to your advantage.
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Webinar
June 06 2023
57 min watch
Presented by: Chad Vaughn - 2-Time Olympian Owner of Vaughn Weightlifting
Join Chad Vaughn and TrueCoach for the latest webinar - Coaching Olympic Lifting Athletes Virtually.
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Webinar
June 06 2023
46 min watch
Presented by: Hanna Pierce - Sr. Manager of Customer Success at Novo
Business finances can feel daunting, but they don't have to be! Discover Novo’s top 7 tips on SMB finances so you can start the new year strong and have confidence with your 2023 financial plan.
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Webinar
May 29 2023
56 min watch
Presented by: Sean Greeley - CEO and Founder of NPE
Sean Greeley will teach you his proven 3-step plan to get more premium clients, sell out your fitness programs, and build a waiting list.
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