Invest In Your Personal Training Business

Save
up to 24%

ALL annual plans are backed by our TrueCoach Guarantee

The Starter Plan

$25/month

$19/month

24% Savings
  • Up to 5 active clients
  • TrueCoach Payments
  • Coach Profiles

The Standard Plan

$59/month

$49/month

17% Savings
  • Up to 20 active clients
  • TrueCoach Payments
  • Coach Profiles

The Pro Plan

$119/month

$99/month

17% Savings
  • Up to 50 active clients
  • TrueCoach Payments
  • Coach Profiles

More than 50 clients? We’ve got special pricing for you. Email [email protected] to learn more.

Frequently Asked Questions

What is the
TrueCoach Guarantee?

We are confident that TrueCoach will save you time and deliver a better experience to your clients while growing your training businesses. So confident, we have introduced the TrueCoach Guarantee.

This unconditional 90-day money-back guarantee is for first-time subscribers signed up for an annual plan. If you are not satisfied with TrueCoach for any reason within the first 90 days, we will issue a refund. Restrictions Apply.

What if I have more than 250 clients?

That's awesome! Contact us to discuss custom pricing options.

Are there any extra fees?

Nope, what you see is what you get.

What is Built On Fitness School?

Get exclusive free access to Built On Fitness School with your yearly TrueCoach subscription and start learning how to kickstart building your personal training business with TrueCoach + Built On Fitness School.

What is TrueCoach Profiles?

With Coach Profiles, you can easily create a beautiful customer-facing profile page. Point-and-click to add sections and details about your business, communicate with prospects, and capture leads that go directly into your TrueCoach account.

What happens if I want to
upgrade/downgrade after purchasing?

Any plan can be upgraded/downgraded at any time and we'll automatically pro-rate the difference so you only pay for the actual time spent on any plan.

What does this cost for my clients?

Nothing! TrueCoach is 100% free for your clients. Anything else is just insanity.

Is there an Annual Contract?

Our default agreement is month to month and you can cancel at any time. For additional savings, we have annual plans backed by our Truecoach Guarantee!

How do I get started?

Easy! Select which plan works for your business above and try it free during our 14-day trial. We'll see you on the other side!