From Our Partners

Empowering Pre and Postnatal Individuals through Personal Training with FIT4MOM 

Author: TrueCoach

The fitness industry is in an exciting state of transformation. Gone are the days of ‘one-size-fits-all’ training regimens, as fitness professionals recognize the importance of specialized programs tailored to diverse populations. However, despite the evident market demand, certain pockets of the fitness landscape remain underserved. Perhaps one of the most significant underserved demographics—and lucrative niches—is […]

From Our Partners

Top Certifications for Coaches Looking to Grow Their Business  

Author: TrueCoach

In the ever-changing landscape of health and fitness, personal trainers emerge as pivotal figures, guiding individuals on their journeys toward optimal wellness. The difference between an ordinary personal trainer and a truly impactful one often lies in their dedication to acquiring a diverse range of certifications. In today’s market, however, it’s nearly impossible to know […]

Features and Announcements

TrueCoach Announces Its First-Ever LIVE Summit for Coaches

Author: TrueCoach

FOR IMMEDIATE RELEASE   Los Angeles, California – TrueCoach, the leading online platform for fitness professionals and coaches, is excited to announce its first-ever live, in-person event, the TrueCoach LIVE Summit. The event is set to take place at Mixtape Athletics in Los Angeles, coinciding with the IDEA World Convention in 2024. This exclusive gathering will […]

Wellness and Nutrition

How to Say Thank You to Clients: A Personal Trainers Guide

Author: TrueCoach

In the midst of your daily grind as a personal trainer, you're probably hustling to tie up loose ends and support clients in reaching their fitness milestones. On top of guiding workouts and providing encouragement, you might find yourself managing administrative tasks or fine-tuning business finances. Throughout the year, there's typically a flurry of activity, whether it's assisting clients, organizing paperwork, or tackling your own to-do list.

Training Tips

A Personal Trainer’s Guide to Cross-Cultural Communication 

Author: TrueCoach

Personal trainers, as guardians of fitness narratives, wield significant influence over the well-being and aspirations of their clients. In an increasingly diverse world, the importance of adept cross-cultural communication cannot be overstated. This guide is crafted for personal trainers keen on enhancing their intercultural competency, recognizing and overcoming implicit biases, and fostering inclusive training environments.   […]

Business and Marketing

CULTIVATING A COMMUNITY TO BUILD A BETTER FITNESS BUSINESS

Author: TrueCoach

Running a personal training business (or starting your fitness business) keeps you super busy. Writing programs, running sessions, doing admin, tracking clients, sorting marketing and finances, plus all the other tasks and responsibilities that keep a small business chugging along smoothly. There’s another important aspect that you must devote time and energy to: building a community. Though […]

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