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FRSA CSM
Marketing and Communications Manager - TrueCoach
Training Tips
Author: Bobby O'Connell
If you’re passionate about fitness and helping others achieve their health goals, becoming a certified personal trainer is the first step to launching a successful career in the industry. A personal training certification not only validates your expertise but also opens doors to job opportunities, higher earning potential, and professional growth. The demand for certified […]
Reviews and Rankings
Author: Bobby O'Connell
Introduction The fitness industry is constantly evolving, with new technologies, methodologies, and client preferences shaping the way trainers and gym owners operate. Staying ahead of these trends is essential for personal trainers, gym owners, and online coaches looking to adapt, innovate, and grow their businesses. 2025 is set to bring major shifts in how people […]
Reviews and Rankings
Author: Bobby O'Connell
Introduction Artificial Intelligence (AI) is no longer a futuristic concept. It has become an essential tool for personal trainers to grow their business. AI-powered platforms can help with everything from workout programming and nutrition planning to client management and marketing automation. In 2025, fitness AI technology in fitness has advanced significantly. Making it easier than […]
Training Tips
Author: Bobby O'Connell
If you’re passionate about fitness and helping others achieve their health goals, becoming a personal trainer in Arizona can be a rewarding career path. Arizona’s industry for fitness professionals is booming, with an increasing number of people investing in their health and wellness. The state’s year-round warm climate, access to outdoor fitness spaces, and expanding gym culture make it a prime location for launching a personal training career.
Training Tips
Author: Bobby O'Connell
The fitness industry in Michigan is growing. With a rising demand for certified personal trainers in cities like Detroit, Grand Rapids, Ann Arbor, and Lansing. As more people prioritize health and wellness, the need for qualified fitness professionals continues to increase. This guide will walk you through the process of becoming a personal trainer in […]
Training Tips
Author: Bobby O'Connell
Introduction Becoming a personal trainer is more than just a career—it’s a chance to combine your passion for fitness with helping others achieve their goals. From flexible schedules to endless growth opportunities, personal training offers a variety of rewards that make it one of the most fulfilling professions out there. If you’re actively researching the […]
Business and Marketing
Author: Bobby O'Connell
Launching your personal training business is an exciting journey—but it can feel overwhelming without a clear roadmap. From certifications to marketing and building a client base, there are many steps to tackle. This guide will walk you through every stage of starting your business, with insights from our Launching Your Personal Training Business eBook to […]
Business and Marketing
Author: Bobby O'Connell
As a personal trainer, understanding your clients’ needs, goals, and limitations is critical to their success—and yours. A well-crafted personal trainer consultation form serves as the cornerstone for designing effective training programs and building trust. In this blog, we’ll dive deeper into the value of a consultation form, guide you through creating one, and detail […]
Training Tips
Author: Bobby O'Connell
Introduction As the holiday season approaches, personal trainers and fitness coaches often encounter clients who are hesitant to stick to their training routines. Whether it’s family commitments, travel, or simply indulging in festive food, many clients express concerns about continuing their fitness journey during the holidays. Addressing these objections confidently and with empathy is key […]
Business and Marketing
Author: Bobby O'Connell
The holiday season is a time of celebration, indulgence, and for many, a break from regular fitness routines. While this can seem like a slow period for personal trainers, it actually presents a golden opportunity to attract new clients, engage existing ones, and boost your business with holiday-specific offers. By creating holiday workout programs and […]
Business and Marketing
Author: Bobby O'Connell
As the year draws to a close, it’s common for personal trainers and coaches to experience a seasonal slowdown in client engagement, lower revenue, and a general drop in enthusiasm from both new leads and current clients. But year-end doesn’t have to be synonymous with a lull. Instead, it can be an ideal time to […]
Training Tips
Author: Bobby O'Connell
Introduction If you’re passionate about fitness and want to turn that passion into a rewarding career, becoming a personal trainer in Arkansas is a great choice. With the state’s growing interest in health and wellness, fitness centers expanding across cities like Little Rock, Fayetteville, Bentonville, and Hot Springs, and more people prioritizing their health, now […]