In today’s current training climate, the ability to see people one-on-one or in a group setting has been significantly reduced. Many trainers and coaches are still trying to find ways to provide a service that clients both need and deserve to help combat the physical and psychological challenges this pandemic has brought to a lot of us. With the shift towards providing a more digital based service, the quality and …
online personal training
Three Ways to Create a More Engaged Online Client
The past several months have us feeling like there’s not much for us to control. For our in-person clients who chose to switch to an online training style during quarantine, this was a choice but not their preferred option. It’s been a shift for all of us as coaches and clients to have what was built in person for years suddenly change into a different format. Not only that, but clients had to find a new …
What COVID-19 Taught Us: Why You Need To Build Your Personal Brand
Just when we thought we were knee deep already in the digital age, 2020 has shown us that technology is both the present and the future. With the spread of COVID-19, businesses of all types have moved online and have employees working from home. I even have some friends whose business is choosing not to renew the lease on their building to save money, as they realized they can be sustainable with the company working …
5 Ways You Can Make The Most Of Your Weekly Newsletter To Your Email List
Your email list is one of the most powerful weapons you have in your arsenal. While it’s great to have a large social media following, at the end of the day, Instagram and Facebook control the rules and change the algorithm so often it’s hard to keep up. You might have 100,000 followers on a particular platform but that doesn’t necessarily mean you can convert many of those into paying clients. Your …
Programming Strategies: Eccentrics, Isometrics, and Tempo
Coach: “Hey, [insert athlete’s name], let’s slow those down a bit.” Athlete: “I am going slow, Coach.” Coach: “Your training program calls for a five-second eccentric. You’re doing more of a two-second eccentric.” As a coach, I bet you’ve been here before. I bet there’ve been times, too, when you’ve questioned the why behind using eccentrics, isometrics, and tempo in your training programs. Let’s be …
Boundaries: A Coach’s Responsibility
As we all know, being a coach is such a rewarding career. It allows you to help people craft better versions of themselves. What’s better than that? In addition, you encounter a variety of people who challenge you to become a better version of yourself. Yet, no matter the situation, as coaches we’re responsible for maintaining boundaries with our clients. Some clients are angry, stressed, grieving, …
The Changing Landscape Of Fitness And What That Means For The Coach
We can all agree that 2020 has been an interesting year to say the least. This time has affected all coaches whether you work in person or online with your clients. With the shutting down of gyms, businesses and reshaping what “normal” looks like, it will have massive implications to fitness trainers and coaches across the globe. It just may not be the change you are expecting. While it's not over, we …
The World Has Changed and So Have the Rules for New Online Coaches
“You can’t train online unless you’ve coached in person for four years.” Maybe you’ve heard or read trainers make this or similarly arbitrary proclamations. These statements only serve to gain echo chamber applause. As a newer trainer, did this ever help you? For the sake of this discussion, let’s define “newer” trainer as anyone in the earlier stages of their career who is developing basic coaching, movement, …
Pandemic Leads Gyms to Use TrueCoach and Adopt an OPEX-Model: And They’re Stoked About it
When one door closes, another opens: Never had this saying been more true than when you consider how the fitness industry has been thrown for a loop because of the global pandemic. Overnight, the door closed on crowded gyms and 25-person bootcamps and group classes—the bread and butter for many gyms. This has caused many small gyms to abandon old ways and adopt a more OPEX-style model—one that replaces generic …
4 Ways Your Clients’ Lives Will Change Once Quarantine Is Over
Everyone’s world was turned upside down over the last couple months while the COVID-19 shutdown forced us to stay home and put much of our life on pause. Whether you’re a trainer or a gym owner, you probably haven’t seen your clients in a long time—and their lives have changed a lot as well. You’ve likely had to adjust the programming for all your clients, whether they’re in-person clients who are now remote or new …