Braving the Digital Shift: How Veteran Coaches Flourish in the Online Fitness Realm

Experienced in-person coaches are often victims of our own success. Entrenched thinking and behavior which served our success in-person, leaves us struggling to adapt to technology driven changes and opportunities to our industry. We’re often slow or unable to move at all into online coaching. We believe we can’t replicate the in-person experience and aren’t […]

The World Has Changed, So Have The Rules For New Online Coaches

“You can’t train online unless you’ve coached in person for 4 years.” Maybe you’ve seen trainers make this or similarly arbitrary proclamations. These statements only serve to gain echo chamber applause. As a newer trainer, did this ever help you? Let’s first define “newer” trainer, in the context of this conversation, as anyone in the […]

5 Fitness Business Ideas To Launch In 2024 

In an era where health and wellness have transcended from buzzwords to a way of life, the fitness industry remains not only robust but also incredibly ready for innovation. Are you an aspiring fitness entrepreneur, coach, or trainer looking to carve your niche in a bustling market? The new year of 2024 beckons with vast […]

How to Seamlessly Transition into Online Training  

Personal training has long been an in-person practice, where rapport is built through high-fives and form corrections. These days, the internet has blown open the doors to a world that offers personal trainers limitless reach. Whether you are personal training veteran looking to switch it up and broaden your reach or a new kid on […]

5 Steps the Founder of Barbell Logic Took to Create a Thriving Online Business 

Meet Matt Reynolds, the founder of Barbell Logic, a thriving online business with over 700 programming clients and 20 coaches, all operating on one digital platform, TrueCoach. Reynolds transformed his business from a one-man show using spreadsheets and email chains to an efficient, highly automated system with TrueCoach – all without sacrificing the quality of his services. If you’re looking to build your online business, here are five steps you can take, inspired by Reynolds’ transformation.

BEST GIFTS FOR PERSONAL TRAINERS 

Ready to lift some spirits this holiday season? 🏋️‍♀️🎁 We’ve whipped up the ultimate holiday gift guide that’s bound to make every fitness fanatic’s heart skip a beat. No matter who you’re shopping for (yourself included and encouraged), our curated list is packed with gifts that will have them flexing their gratitude muscles. Thanks to […]

TRUECOACH UNWRAPPED: REFLECTING ON A RIPPED 2023

Reading time: 4 minutes Hold it… hold it… That last 10 seconds can feel like an eternity when you’re giving it your all. 3…2…1 and we’re done! Wow, what a great workout 2023 was. 💪🧘🏽‍♀️🏃🏻 Have a drink and a gentle cool-down stretch (awww yeah those feel so good) – you’ve earned it! It’s time to look back […]

COACHES WHO INSPIRE OUR OWN TRUECOACH CHAMPIONS

Read time: 5 minutes The fitness community is quite special, isn’t it? Coaches dedicating their lives to improving the health and wellbeing of people trying to improve their own lives. Using a personal trainer app can help coaches streamline their work and focus more on improving their clients’ health and well-being. So wholesome. If you’re after inspiration […]

TRUECOACH: YOUR PARTNER ON THE PATH TO FINANCIAL FORTITUDE

Estimated read time: 7 mins If you’ll excuse us blowing our own trumpet for a moment (🎺toot toot!) it’s time for a chat about the essential, invaluable, yes, even fabulous benefits that TrueCoach provides for anyone running a personal training business. A personal trainer app can simplify your business operations and boost your income, making your daily […]