TrueCoach Blog

Business and Marketing

April 15 2026

8 min read

The Hidden Costs of Running an Online Coaching Business

Author: Clare Hudson

Online coaching is often positioned as the dream business model. No rent. No commute. No gym split. Just your laptop, your knowledge, and clients from anywhere in the world. On paper, it sounds like a high-margin, low-cost business. But here’s the reality many coaches run into: They’re working more than ever, signing clients, bringing in revenue, and still wondering why their profits don’t reflect […]

Business and Marketing

October 24 2024

7 min read

How AI Can Help You Craft Customized Fitness Programs and Maximize Revenue

Author: Bobby O'Connell

In today’s fast-paced fitness industry, staying ahead means embracing innovation. Artificial Intelligence (AI) is revolutionizing the way personal trainers and coaches create workout programs, manage clients, and grow their businesses. By leveraging AI, you can build personalized fitness programs efficiently, ensure client satisfaction through better results, and ultimately maximize your revenue. Let’s explore how AI […]

Business and Marketing

October 21 2024

4 min read

The Ultimate Guide to Facebook Ads for Personal Trainers

Author: Bobby O'Connell

Introduction to Facebook Ads for Personal Trainers Facebook is home to over 2.9 billion users, making it one of the most powerful platforms for personal trainers looking to expand their client base. With Facebook Ads, you can precisely target those individuals who are most likely to need your services, whether it’s strength training, weight loss, […]

Training Tips

October 19 2024

6 min read

How to Become a Personal Trainer in Indiana

Author: Bobby O'Connell

Becoming a personal trainer in Indiana can be a solid career path. There is a rising demand for professional trainers in cities like Indianapolis, Fort Wayne, Evansville, and South Bend. These cities have large populations seeking professional guidance to achieve their fitness goals. So now is a great time to enter the industry. Personal training […]

From Our Partners

October 17 2024

4 min read

How to Make Money With Meal Plans

Author: Bobby O'Connell

It’s a trend we see all too often in the personal training and coaching industry—nutrition is the missing piece that can take your clients’ results to the next level. By offering nutrition coaching alongside fitness training, you provide a holistic approach that optimizes performance, improves health outcomes, and enhances client satisfaction. This blog will guide […]

From Our Partners

October 15 2024

6 min read

Using HSA/FSA Funds to Pay For TrueCoach Sessions

Author: TrueCoach

We are incredibly excited to announce a new partnership that will help your clients save massively on their fitness and wellness journey. Thanks to our exciting new partnership with Truemed, qualified individuals can now get reimbursed for their TrueCoach sessions from their HSA/FSA accounts. Because these are pre-tax dollars, this effectively means customers receive up […]

Training Tips

October 14 2024

4 min read

The 10 Best Personal Training Exercises to Get Your Clients Results & Save You Time

Author: TrueCoach

As a personal trainer, you know that the right exercises are key to helping your clients hit their goals, whether they’re aiming to lose weight, build muscle, or improve overall fitness. But let’s be honest—building an effective workout program can take time, and as your client base grows, you’ve got even less of that to […]

From Our Partners

October 11 2024

3 min read

TrueCoach at moIRSA 2024 – Elevating Campus Rec Centers with Innovative Personal Training Solutions

Author: TrueCoach

The TrueCoach Team recently attended the MOIRSA 2024 Conference at the University of Missouri – Kansas City. This event brought together recreational sports professionals from across Missouri to share best practices and ideas for enhancing the quality of rec center programs and facilities. MOIRSA, the Missouri Intramural-Recreational Sports Association, is dedicated to improving recreational sports […]

Training Tips

October 11 2024

2 min read

Elevate Your Coaching – Answers to Your Top Training Questions

Author: TrueCoach

Whether you’re just starting out or looking to level up your fitness coaching career, these are the questions coaches like you ask the most. We’ve gathered insights to help you succeed at every step of the journey. 1. How do I increase my client retention? Consistency is key to client retention. Regular check-ins, personalized communication, […]

Business and Marketing

October 08 2024

7 min read

Transform Your Fitness Business with These Personal Training Marketing Ideas

Author: Bobby O'Connell

Do you want to see your personal training business thrive? The fitness industry is highly competitive, and standing out requires innovative and effective marketing strategies. Whether you’re a seasoned fitness instructor or just starting, this guide will provide you with actionable marketing ideas designed to attract more clients and grow your business. Why Marketing Your […]

From Our Partners

October 03 2024

5 min read

How Much Does Personal Trainer Insurance Cost? A Comprehensive Guide for Coaches and Personal Trainers

Author: TrueCoach

As a personal trainer, your job is all about helping clients achieve their fitness goals, but what happens when things don’t go according to plan? Whether you’re training clients in a gym, at their home, or in an outdoor park, accidents can happen. Personal training insurance is your safety net, offering crucial protection for your […]

Wellness and Nutrition

October 01 2024

4 min read

How to Set Profitable Prices for Your Meal Plans

Author: TrueCoach

In the competitive world of fitness and health coaching, offering meal plans can set you apart from the competition. However, determining the right price for your meal plans can be daunting. This short article will provide you with everything you need to confidently price your meal plans to reflect the value you offer while staying […]

Training Tips

September 20 2024

5 min read

Elevate Your Game: Top Certifications for CrossFit Coaches

Author: TrueCoach

In the fast-paced world of CrossFit, staying ahead of the game isn’t just about pushing your physical limits. It’s also about expanding your knowledge base and credentials to better serve your clients. While CrossFit coaches may hold the proprietary CrossFit certification, it’s the additional opportunities that truly elevate your game and set you apart in […]

TrueCoach Blog

The Hidden Costs of Running an Online Coaching Business

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