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Author: Andrew Coates
Online training now feels mainstream but it wasn’t long ago where the average person didn’t know online personal training existed let alone an option they would consider.
Author: Bobby O'Connell
In the competitive world of fitness, standing out as a CrossFit gym is no small feat. With so many gyms vying for attention, effective marketing is not just beneficial—it’s essential. But what makes the fitness industry particularly challenging? It’s the need to constantly engage a diverse audience while staying true to the core values of […]
Author: Andrew Coates
Coaches with large social media followings love to tell you that you don’t need a large social media following to be a successful online coach. Are they right? Technically yes(though it can help – more on this later). What really matters? Relationships with people that like and trust you who know what you do. And […]
Author: Bobby O'Connell
Are you a personal trainer looking to take control of your income and pave a path to financial freedom? Welcome to a revolution in the world of fitness finance. Let’s walk through how to use the Personal Trainer Income Calculator, and unlock your potential for a much greater financial future. No more guesstimating or flying […]
Author: Bobby O'Connell
The world of personal training is more competitive than ever. Thousands of trainers are vying for the attention of fitness enthusiasts, each hoping to convert leads into long-term clients. But how can you stand out? The secret lies in mastering the art of lead generation and client retention. In this comprehensive guide, we’ll explore strategies […]
Author: Bobby O'Connell
As a coach or personal trainer, you’re passionate about helping others achieve their fitness goals. But to grow your business and reach more clients, you need a robust lead generation strategy. Lead generation–attracting and converting potential clients into actual customers–is crucial for business growth and success in the competitive fitness industry. In this article, we’ll […]
Author: Bobby O'Connell
In the hustle and bustle of fitness, personal trainers often find themselves juggling not only the weight of their clients but also the financial weight of their own careers. But what if I told you that there’s a golden ticket, lying in plain sight, that can boost your income without adding extra hours? Enter the […]
Author: Bobby O'Connell
In the realm of fitness coaching, the path to client transformation doesn't end with the session's buzzer-beater. It's what happens after the workout, away from the gym floor, and the coaching session that can substantially elevate both your clients' results and your business revenue. Harnessing the power of one-time upsells is your secret weapon in fostering continued growth, for both your clients and your coaching enterprise. With the right strategy, each customer interaction presents an opportunity not just to cap off a sale but to enrich the overall service experience. Here, we unpack ten tactical one-time upsells that suit the diverse needs of your clientele, leveraging these unique offers to fortify retention and your bottom line.
Author: Bobby O'Connell
Starting a personal training business is an exciting venture. However, as you grow your client base and expand your services, protecting your personal assets and establishing credibility becomes crucial. Here’s how forming a Limited Liability Company (LLC) can help you achieve that, along with a comprehensive guide to getting started. What is an LLC? A […]
Author: Bobby O'Connell
In today’s digital age, social media has become an indispensable tool for personal trainers and coaches. It’s not just about posting workout videos or motivational quotes; it’s about building a brand, engaging with your audience, and driving real business results. If you’re a personal trainer or health and wellness coach looking to expand your reach […]
Author: Bobby O'Connell
Choosing the perfect name for your personal training business is not just a task—it’s an opportunity to define your brand’s identity, stand out in the competitive fitness industry, and make a lasting impression on potential clients. This is your first step to greatness. Your business name is your rally cry, the banner under which your […]
Author: Bobby O'Connell
Introduction The fitness industry has seen a significant shift towards online platforms in recent years. With the rise of digital technology and the impact of global events like the COVID-19 pandemic, more fitness businesses are moving online to stay competitive and reach a wider audience. Transitioning your fitness business online can help you tap into […]
