Technology and fitness entrepreneur Eric Roza leads round, joins as Chairman TrueCoach, the SaaS platform trusted by over 10,000 personal trainers to improve the health and fitness of their clients, announced today a $2M financing round to support their next phase of growth. The round was led by Eric Roza, who joins TrueCoach as Chairman. Roza had one of the largest software exits in Colorado history as CEO of …
Thinking Remotely
Help Your Clients Fix Their Squat — and Start With Their Ankles
What Is Limiting Your Squat? Squats are a staple in many training programs. It’s a full body exercise that checks a lot of boxes with regards to targeting multiple muscle groups. With that being said, squats can be challenging as some people may struggle to perform the movement due to a variety of reasons. What these people are left with is the idea that they aren't good at squats and that they are going to cause …
5 Things You Can Do To Get Your Clients To Do What You Ask
Do you ever wish your clients would just do the things you ask them to do? It’s certainly a frustrating part of the job, no matter how much you get along with your client and like working with them. Every once in a while you just hit a wall and it feels like there isn’t much compliance. In this industry it’s so easy to get caught up on growing ourselves and our business that it’s easy to lose sight of what it …
Certification Review: CPPS (Certified Physical Preparation Specialist)
The problem with most certifications is, when you get done, you’re not sure how to install the information you just digested into your business. Sure, all of those fancy terms and cues might have sounded awesome in the moment, but now you’re back to the everyday grind of training and writing programs and you wonder, what do you do next? And how is this going to help me today? Well, the CPPS (Certified Physical …
Becoming a Personal Trainer
So you want to become a personal trainer? You work out all the time, your friends ask for your fitness advice, people in the gym are always complimenting your physique and workouts, so why not? All you need to do is build up your Instagram or YouTube and just like that, you’re a trainer, right? The regulations on what it takes to be a personal trainer are far from rigorous, but they still do exist. You can’t …
5 Pieces of Advice Every New Trainer Should Know
In today’s world, gaining social media fame can seem like the equivalent to winning the lottery. You can find children reviewing their toys on YouTube as if they’re experts and adults are quitting their day jobs to be travel photographers, online fitness enthusiasts, or food bloggers. Gone are the days where you pick a job, work in that field for 30 years, and retire. Just as society is changing, so is the personal …
The Biggest Fitness Myths the Media Feeds to Our Clients — and How We Can Fight Back
The internet contains a vast amount of information in the realm of health and fitness. As a trainer or gym owner you’ve probably had many clients come to you with questions about things they’ve read online. They wonder if the keto diet is worth trying, if lifting heavy will make them look “bulky,” if they can train twice a day without their body deteriorating, etc. Some of the questions they come to you with make you …
Certification Review: Functional Range Conditioning
The fitness culture of today is focused on how hard you push your body, how much you can lift, how fast you can do it, how far can you bend, etc. The prioritization of work is perfectly fine if you’re willing to sacrifice long-term health for performance. But this has resulted in our bodies not working the way they were intended to function. Our hips and shoulders don’t work correctly yet we try to condense days …
How Much Should I Care About Social Media?
Let’s get the obvious out of the way: social media can be overwhelming. It takes a lot of brain power to think about what you should post, how often, at what time, etc. In fact, there are so many moving pieces that it’s easy to sit and overthink how you want to portray your brand, whether you should build a following around motivation or education, and how to encourage more engagement on your page. You might …
5 Ways to Save Big Money on Your Groceries — And Still Eat Healthy
We’ve all been there. We want to start eating healthier so we decide we’re going to meal prep and buy all our groceries on Sunday rather than throw down tons of money on French toast and 10 mimosas with our friends. This is all too familiar to me. I used to grocery shop like my parents did, spending hundreds of dollars on food thinking I was doing right, only to throw half of the food away and waste money. It’s a …