Barbell Logic Case Study

Author: Clare Hudson

Meet Matt Reynolds, founder of Barbell Logic. His company Barbell Logic now has over 700 programming clients ranging from the ages of 32 - 52 years old. He has over 20 coaches who program for an average of 20-30 clients using TrueCoach. But it wasn’t easy to grow from 135 clients with spreadsheets, emails and even texting.