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Want To Make An Easy $75?! (TrueCoach Referral Program) *Updated 12/14/2020

December 11, 2020 By Raechel Sinuk Leave a Comment

Are you a coach that has an active TrueCoach account? Are you a trainer who has found success from using TrueCoach regularly? Do you know other coaches that would also enjoy using TrueCoach as much as you do?  Good news! You can use your TrueCoach referral link to invite other coaches to sign up for TrueCoach and you can get $75 and your referred friend can get $50!  That’s right! You get $75 each …

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A Comprehensive Guide to Creating More Content

May 4, 2020 By Gina Florio 1 Comment

It might feel like a lot of things are out of our control at this point. You don’t know exactly when things are going to start reopening, when you’ll be able to see your in-person clients again, and you might not even be sure what the future of your business looks like. However, there is one thing you definitely can control while we’re enduring the COVID shutdown: you can create content. If you haven’t thought …

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Being Adaptable: Strategies for At-Home Training

May 1, 2020 By Russell Manalastas 1 Comment

We’re currently living in a very uncertain and unprecedented time across the country and around the world. Things we took for granted as part of our normal routine, such as going to the gym to train, eating at a restaurant, socializing with friends, etc., have all been put on hold. As your clients figure out how to manage their new normal, they’re definitely going to need ways to alleviate stress and keep their …

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4 Ways to Improve Your Clients’ Health Well Beyond the Workouts

April 24, 2020 By Gina Florio 2 Comments

It seems like there are endless online resources for your clients to look through in terms of health and fitness. But part of building a lasting, trusting relationship with each of your clients is being a reliable source of information and knowledge for them. We all know there is much more to health than simply working out. Diet, sleep, recovery, and mindset play big roles in our overall wellbeing. As a remote …

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5 Ways to Optimize Your Social Media Usage During Quarantine

April 17, 2020 By Gina Florio Leave a Comment

Offices are closed, gyms are shut down, and people are isolated at home. If there were ever a time for people to incessantly scroll through Instagram, Twitter, and Facebook, we’re living in it. You too have probably found yourself spending more time on social media than you have in the last few months. This could be a solid opportunity for you to maximize on this increase of social media usage and grow your remote …

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Building an Online Community That Makes People Stay

April 15, 2020 By Lucy Hendricks Leave a Comment

With the future so uncertain, how is a gym supposed to make plans for what to do with their business? When will gyms even be allowed to reopen? Four weeks ago I thought that living in good ole Lexington, Kentucky, was finally going to pay off. It has a tiny airport with little traffic, and it doesn’t attract tourists. I believed we wouldn’t have to worry about COVID-19. We had zero intention of closing …

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How to Grow Your Online Business During the COVID Shutdown: Tips From a Professional

April 1, 2020 By Gina Florio Leave a Comment

We’re living in unusual times. You’re probably not able to train your clients as usual, the gyms are closed, and you might even be watching your business dwindle before your eyes. If you’re feeling stressed out, we feel your pain. But if you’re going down a rabbit hole of worse-case-scenario thoughts, stop while you’re ahead. This doesn’t have to be a disaster for your fitness business. Think of this as an immense …

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COVID-19: A Note from TrueCoach’s CEO

March 18, 2020 By Casey Jenks

As a former gym owner, I can empathize with the struggle and uncertainty that many in the industry are going through right now. As you can imagine, TrueCoach as a platform and as a community together are in a very fortunate situation to be able to help a lot of gym owners and coaches weather this storm. To accomplish this, we are doing the following: Extending our free trial length from 14 to 30 days. We've …

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COVID-19: What’s your plan and do your clients know it?

March 13, 2020 By Team TrueCoach 2 Comments

Update 3/16/2020: We encourage all gym owners to take social distancing seriously and if they can, to close their doors until we are on the other side of this. The coronavirus has generated a great deal of attention from all over the world—and that’s putting it lightly. The media is in a frenzy. Travel bans have been issued all across the world. People are actually fighting over toilet paper. As someone in the …

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Less Science, More Purpose

February 24, 2020 By Lucy Hendricks 1 Comment

How To Communicate With Your Clients About Their Training Program I used to try and get clients to care about what I cared out: the science behind things. I would talk to them as if they were training to become personal trainers. I’d blabber on and on about all the concepts that got me excited!  Most clients ignored me, some pretended to care, and a very small percentage fed my bias by being super …

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