We can all agree that 2020 has been an interesting year to say the least. This time has affected all coaches whether you work in person or online with your clients. With the shutting down of gyms, businesses and reshaping what “normal” looks like, it will have massive implications to fitness trainers and coaches across the globe. It just may not be the change you are expecting. While it's not over, we …
fitness industry
5 Clear Steps to Getting More Clients Today
Pretty much every person in the fitness industry has run into a wall when it comes to getting new clients. You have Facebook and Instagram, but posting every single day doesn’t work. You can’t afford ads and you don’t know how to make them yourself. None of your in-person clients switched over to remote coaching. What are you to do? The hardest part about the fitness industry is that in order to get enough …
How to Survive the COVID Shutdown—Straight From a Personal Trainer in China
We are certainly living in strange times. Many once-bustling cities in the US seem like a ghost town. Businesses are closed, work is suspended, and everyone is seeing their fitness routine seriously disrupted. If it’s this bad in America, do you ever wonder what’s going on in the rest of the world? Especially in China? https://youtu.be/BgQIOfuzzmA Sam Pogue, Vice President of Brand at TrueCoach, sat …
The Questions You Should Be Asking Yourself During the COVID-19 Quarantine
Gyms are closed. Most non-essential businesses are shut down. Everyone is at home, mostly bored and out of work. But that doesn’t mean that now is the time to be lazy. Even if you’re a trainer who isn’t able to train anyone in person, that doesn’t mean you can’t get some work done at home, keep a good relationship with your current clients, and prepare your fitness business for what’s ahead. Constantly check in with …
Certification Review: Pain-Free Performance Specialist (PPSC)
There are a million and one certifications out there today. In fact, there are so many that it’s hard to know what is worth your time and what isn’t. I’ve done a lot of the dirty work for you already. I’ve attended some excellent certifications, and I’ve also attended some truly excruciating ones—and lived to tell the tale. After I finished the Pain-Free Performance Specialist (PPSC) certification with Dr. John …
Must-Have Tips From a Few Titans in the Fitness Industry
If you don’t have idols who are absolute titans in the fitness business who you regularly keep an eye on and try to learn from, you’re doing yourself a disservice. We all need people to look up to in our professional life, especially if you’re new to the game. The fitness industry may not be as broad as something like tech or medicine, but there are plenty of wildly successful people in fitness who started right …
These Are the 5 Ways You’re Losing Money as a Trainer — and How to Fix It
When you’re a trainer in the fitness industry, you don’t exactly spend the first few years rolling in cash. In fact, it’s probably more accurate to say you’re struggling to gain clients, retain them, and keep your business afloat. This is just as true for independent trainers as it is for trainers who work at a local gym or health club. If this sounds familiar, don’t worry, we’re going to help you …
Carmen Morgan: From School Teacher To Fitness Influencer
I recently spoke with certified trainer and fitness influencer, Carmen Morgan to talk about her journey into the fitness industry and her successes from being a school teacher to a fitness influencer. Watch the full interview here and check out the show notes below. https://youtu.be/e6lfdsnnJAc Show Notes At the beginning of the show, Carmen reveals she was a teacher for 5 years before getting into the …
4 Tips to Set New Rates and Earn More as a Trainer with Jim Crowell
Everyone in the fitness industry knows that being a successful trainer or coach is no walk in the park. It’s hard enough to create individualized programming, teach new movements, and make sure everyone is on track — let alone constantly be on the hunt for new clients and find a way to retain them. Sure, there are tons of positives about becoming a trainer, but before you start running recklessly after your dream, …
How Much Do Trainers Really Make? Here Are Some Facts to Know If You’re in the Fitness Industry
Being a personal trainer seems like a glamorous job from the outside. You get to make your own hours, work out whenever you want, and try out the newest and coolest gym equipment and accessories. More importantly, though, you have the privilege of helping many people lead happier and healthier lives. Nothing compares to that, no matter the price tag. The life of a trainer gets romanticized all too often, …