The past two years have brought trials and tribulations that were nearly impossible to prepare for. The health and fitness industry looks completely different from any predictions made before 2020. Quarantines, social distancing, and state and federal laws have completely changed the way business is conducted. I strongly argue that despite these setbacks, health and fitness businesses can still thrive in 2021. The …
The fitness industry has taken a big hit during the last several months. Like many studio owners, you might be wondering how to keep your studio thriving during this difficult moment in history. The first step, studio owners, is to keep the clients you have. Retention is of the utmost importance right now. We’ve got a lot of thoughts on how to retain your members and keep them engaged. (And we’ve …
We’re excited to partner with Precision Nutrition to give TrueCoach users everything you need to successfully coach nutrition—in one proven system, including premium articles, infographics, and training to help you meet your client’s health and fitness goals. Want to feel confident and qualified to coach nutrition with anyone? Now TrueCoach users get a special offer on the Precision Nutrition Level 1 Certification …
We’re excited to partner with Precision Nutrition to give TrueCoach users everything you need to successfully coach nutrition—in one proven system, including premium articles, infographics, and training to help you meet your client’s health and fitness goals. Want to feel confident and qualified to coach nutrition with anyone? Now TrueCoach users get a special offer on the Precision Nutrition Level 1 Certification …
If your athletes walk, jog, run, sprint, cut, change direction, jump, land, or do anything along the lines of locomotion… You should definitely be training the soleus muscle. When it comes to lower body power and explosiveness, the soleus muscle might be the single most important area. Let’s take a closer look at; what the anatomy and evidence tells us, key benefits of training the soleus muscle, and exercises …
This is the fourth and final installment of a recent series of articles on fillers. So far, we’ve covered: 1. Why You Should Program Fillers for Your Clients 2. Squat Fillers You Can Do Between Sets 3. Bench Fillers You Can Do Between Sets Today, we’ll cap things off with fillers for the deadlift. Fillers are low-intensity exercises you perform in between sets to improve mobility, …
This is the third installment of a recent series of articles on fillers. So far, we’ve covered: 1. Why You Should Program Fillers for Your Clients 2. Squat Fillers You Can Do Between Sets Today, we’ll shift our attention to fillers your clients can pair with the bench press. Fillers are low-intensity exercises you perform in between sets to improve mobility, prevent injury, and correct …
Recently, I wrote an article on how fillers can be great additions to your programs. You can read it here. Fillers are low-intensity exercises you perform in between sets to improve mobility, prevent injury, and correct imbalances. They maximize your clients’ time in the gym, enhance recovery, and reinforce optimal lifting technique…all the while helping you steer clear of mind-numbingly dull small talk between …
The past year has been difficult for a lot of people and professions alike. Being able to navigate through the pandemic without a family member or friend being affected by the COVID-19 virus is considered a win but it has forced millions of people out of work and businesses to alter their standard operating procedures. The pandemic has taken a lot of the ‘personal’ out of personal training, and has required trainers …
Over the past year and a half, COVID-19 restrictions and lockdowns have forced fitness business owners to be creative with their business model. Delivering quality fitness programs became an added challenge that made us take advantage of new and improving resources. Being able to deliver personal training sessions from home became a necessity to stay in business. Whether it was DIY fitness classes, …
