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5 Soft Skills Every Coach Should Have

July 7, 2021 By Dan North Leave a Comment

Your soft skills enable you to interact effectively with other people. As a coach, it’s your ability to help your clients and the glue that holds everything together.  Hard Skill vs. Soft Skills Hard Skills: Program design, biomechanics, anatomy, assessment, exercise technique. Soft Skills: The ability to relay that information in a way that is understandable, applicable, and conducive to your …

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#FindYourTrueCoach as a Way We’re Helping Coaches Grow

June 23, 2021 By Matthew Ibrahim Leave a Comment

TrueCoach has been an amazing online platform that has grown exponentially over the past couple of years with a primary goal of supporting the growth of strength coaches and personal trainers. Consider how much change and growth has occurred in the online world recently, which has truly forced coaches and trainers to change up their overall services as a way to stay afloat. TrueCoach has been a shining light …

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Keys for Building Up Client Fitness Levels Post-COVID for Summer 2021

June 16, 2021 By Matthew Ibrahim Leave a Comment

Winter came and went. Like most of us, you likely spent a lot of time on the couch crushing a Netflix series and ordering Uber Eats. Spring is almost over, which had you stepping outside from time to time to avoid being called a vampire, or better yet, a homebody. Now, summer is right around the corner, you want to build up your fitness levels, but you’re clueless as to where to begin. Here’s a major key: …

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3 Forms You Should Include in Your Onboarding Sequence

June 9, 2021 By Dan North Leave a Comment

Your onboarding sequence is an opportunity to learn your clients’ unique goals, struggles, and why they want to work with you in the first place. All of which are invaluable when creating programs that garner results.  To gather this information, you can create forms using Google Forms (or any other system you prefer). Once they’re created, it’s as simple as emailing the link or having them placed directly on …

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Retain Clients and Build a Bulletproof Business

June 2, 2021 By Dan North Leave a Comment

Trainers should focus less on client acquisition and more on client retention. When you’re good at what you do, you won’t have to look for business. It’ll come looking for you.  As Greg McKeown (author of Essentialism) puts it, “When you focus on what you lack, you lose what you have. When you focus on what you have, you get what you lack.” Rather than focusing on what you lack (i.e. more clients), focus …

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Want To Make An Easy $75?! (TrueCoach Referral Program) *Updated 12/14/2020

December 11, 2020 By Raechel Sinuk Leave a Comment

Are you a coach that has an active TrueCoach account? Are you a trainer who has found success from using TrueCoach regularly? Do you know other coaches that would also enjoy using TrueCoach as much as you do?  Good news! You can use your TrueCoach referral link to invite other coaches to sign up for TrueCoach and you can get $75 and your referred friend can get $50!  That’s right! You get $75 each …

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Referral Mastery: Playing The Long Game

December 2, 2020 By Andrew Coates Leave a Comment

Referrals are the lifeblood of your business. They require long game thinking if you want a sustainable referral pipeline. No single action will instantly fill your schedule and leave you waitlisted for months. Creating a self sustaining referral engine means doing a lot of things consistently. It means the belief in and execution of a philosophy of quality service to your clients while showing the world your skill …

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Presentability, Professionalism & Accountability as a Coach

September 23, 2020 By Matthew Ibrahim Leave a Comment

Flip roles for a moment. You’re the athlete now, and no longer the coach. What are some things that you would look for in your coach? How would you want him or her to coach you? What would your expectations be? These are just a few of the common questions and thoughts that run through the mind of each and every athlete that you end up coaching. They’re all thinking the same things, and to a certain …

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What COVID-19 Taught Us: Why You Need To Build Your Personal Brand

July 24, 2020 By Taylor Sleaford Leave a Comment

Just when we thought we were knee deep already in the digital age, 2020 has shown us that technology is both the present and the future. With the spread of COVID-19, businesses of all types have moved online and have employees working from home. I even have some friends whose business is choosing not to renew the lease on their building to save money, as they realized they can be sustainable with the company working …

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4 Mistakes You Don’t Want To Make When You Start Coaching Again After Quarantine

July 1, 2020 By Gina Florio Leave a Comment

We’re all grateful to get back into the swing of things. But there are a lot of things we have to keep in mind as we return to the gym and begin coaching clients again. Your clients are eager to get back into the gym, just like you’re looking forward to training them regularly again. However, don’t let your excitement distract you from the questions you need to ask yourself and your clients before you just jump back …

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