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online coaching business

Virtually unstoppable: Venturing into virtual training

August 14, 2023 By Cristy Kidgell Leave a Comment

If you’re a personal trainer who doesn’t yet offer virtual training options then don’t worry, you’re not alone… but you are becoming an endangered species. During the COVID-19 pandemic lockdowns, the personal training industry was given a sudden and forceful shove into the online world – and boy did it perform. People could suddenly exercise on their own schedule, whenever and wherever it suited them. On a …

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TrueCoach Partnership Spotlight: ISSA

April 10, 2023 By Toni Rennie Leave a Comment

The International Sports Sciences Association (ISSA) is a leading global provider of online fitness and wellness certifications. For more than three decades, ISSA has been dedicated to offering practical and comprehensive education in the field of fitness, grounded in industry research. ISSA certifications, which include Certified Personal Training, Nutrition, Yoga, Health Coaching, Functional Fitness, and Group …

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6 Steps to Becoming an Online Fitness Coach

September 20, 2022 By Manny Daniels Leave a Comment

For many, starting a new endeavor can be scary or complicated; for others, not knowing where to start can keep them from starting at all. If you’ve thought about becoming a personal trainer but don’t have much capital or want to create flexibility in your professional schedule, becoming an online fitness coach may be for you. The average personal training session costs between $40 and $70 per hour, with the high …

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How to Decide Which Services You Should Provide Online

February 3, 2021 By Dan North Leave a Comment

If you’re reading this, you’re a coach who loves working with people and you’re looking to build your online business. The problem is you don’t know where to start. Deciding which services you should provide online is a lot like choosing your favorite ice cream at Baskin Robbins. With so many options, it can be an overwhelming task. While there’s no “blueprint” or “one-size-fits-all” prescription when it …

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4 Ways to Stand Out in the Fitness Industry and Land New Clients

September 28, 2020 By Taylor Sleaford Leave a Comment

I often say that the fitness industry is like the Wild Wild West. It’s unlike many traditional occupations where there’s a direct path. If you want to be a doctor, you go to college and medical school, then complete a residency. If you want to be a lawyer, you take your LSAT, go to law school, and pass your bar exam. But if you want to be a trainer, the path isn’t exactly clear. You could have an online certificate, …

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The Changing Landscape Of Fitness And What That Means For The Coach

June 29, 2020 By Taylor Sleaford Leave a Comment

We can all agree that 2020 has been an interesting year to say the least. This time has affected all coaches whether you work in person or online with your clients. With the shutting down of gyms, businesses and reshaping what “normal” looks like, it will have massive implications to fitness trainers and coaches across the globe. It just may not be the change you are expecting.  While it's not over, we are …

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The World Has Changed and So Have the Rules for New Online Coaches

June 26, 2020 By Andrew Coates 2 Comments

“You can’t train online unless you’ve coached in person for four years.” Maybe you’ve heard or read trainers make this or similarly arbitrary proclamations. These statements only serve to gain echo chamber applause. As a newer trainer, did this ever help you? For the sake of this discussion, let’s define “newer” trainer as anyone in the earlier stages of their career who is developing basic coaching, movement, …

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6 Pieces of Advice from a CEO Who Runs a Successful Online Coaching Business

May 13, 2020 By Gina Florio 1 Comment

We have all been through some pretty big changes over the last couple months. If you’re in the fitness business, you’ve probably had to make some shifts in the way you generate income, train your clients, and build your brand. It’s likely that you’ve run into some roadblocks along the way. You might even be feeling defeated or a little discombobulated about how to move forward. Don’t worry—you’re not …

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5 Ways to Boost the Human Relationship You Have With Your Clients

April 29, 2020 By Gina Florio Leave a Comment

Remote coaching can feel like a completely different game than training in person. In fact, some people absolutely hate remote coaching when they first start. We get that it can be frustrating, but don’t throw in the towel so quickly. Remote coaching is far from easy but there are some principles and systems you can apply that will make it easier to be an excellent trainer for your online clients. To help you …

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5 Clear Steps to Getting More Clients Today

April 28, 2020 By Sam Pogue 2 Comments

Pretty much every person in the fitness industry has run into a wall when it comes to getting new clients. You have Facebook and Instagram, but posting every single day doesn’t work. You can’t afford ads and you don’t know how to make them yourself. None of your in-person clients switched over to remote coaching. What are you to do? The hardest part about the fitness industry is that in order to get enough reps …

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