When one door closes, another opens: Never had this saying been more true than when you consider how the fitness industry has been thrown for a loop because of the global pandemic. Overnight, the door closed on crowded gyms and 25-person bootcamps and group classes—the bread and butter for many gyms. This has caused many small gyms to abandon old ways and adopt a more OPEX-style model—one that replaces generic …
individualized programming
Building an Online Community That Makes People Stay
With the future so uncertain, how is a gym supposed to make plans for what to do with their business? When will gyms even be allowed to reopen? Four weeks ago I thought that living in good ole Lexington, Kentucky, was finally going to pay off. It has a tiny airport with little traffic, and it doesn’t attract tourists. I believed we wouldn’t have to worry about COVID-19. We had zero intention of closing …
Going Beyond the Basics When Assessing Your Clients
In the world of training and performance, being able to give athletes and clients the most individualized care is what you should strive for. Even when working in a group setting or through a digital platform, you should still understand your clients’ need to get the most out of the time they’re training with you. True individualization of a program starts with a thorough assessment of how a client moves and what …
The Top 5 Ways to Use TrueCoach in Your CrossFit Gym
When it comes to running a CrossFit gym, there is so much to consider. Running programs ranging from onramp to group classes, working with competitive athletes and nutrition clients, and leading classes for members from ages 5-75 — and that’s just the tip of the iceberg. Trying to organize all of your programming, warmups, monthly challenges, and personal training with a mix of spreadsheets, calendars, and …
Becoming a Personal Trainer
So you want to become a personal trainer? You work out all the time, your friends ask for your fitness advice, people in the gym are always complimenting your physique and workouts, so why not? All you need to do is build up your Instagram or YouTube and just like that, you’re a trainer, right? The regulations on what it takes to be a personal trainer are far from rigorous, but they still do exist. You can’t just …
How To Grow Your Revenue With Individual Design
I'm a firm believer that individual design is something every coach and gym owner needs to become familiar with. If implemented correctly, it can help you increase your revenue, employ more coaches, and ultimately create fitter clients. 1. Increase Revenue (support the business) With individual design as a service offering within your group fitness-based microgym, you have strategically placed …
Programming To Scale
Article by guest contributer, Sean Pastuch I have always heard of athletes talking about their remote coach, like the man behind the curtain or a mythical creature there is this seemingly wise person out there writing programming that turns average people into savages. When I started digging deeper into what kind of work is being programmed for athletes, I noticed that there is really nothing revolutionary out there. …
Online Coaching – The Good, The Bad And The Ugly
Article by guest contributer, Pat McCarty As a coach and programmer, my week is spent in an ever-flowing river of data. I send out programming to my coaching clients, they receive it, they do the training, they video some of the movements, upload the video to their blog, log their results, I review the results, and the cycle begins again. In fact, my ability to be effective as a coach depends on technology. There …