When you first introduce yourself to new or potential clients, you’re doing more than sharing your name. You’re trying to convey your uniqueness - your intellect, experience, and reputation. What you have to offer, both in who you are and how you serve, is special. Aside from the pressure of conveying that uniqueness in a simple introduction, is the additional pressure of doing so in a way others understand and …
getting clients
Referral Mastery: Playing The Long Game
Referrals are the lifeblood of your business. They require long game thinking if you want a sustainable referral pipeline. No single action will instantly fill your schedule and leave you waitlisted for months. Creating a self sustaining referral engine means doing a lot of things consistently. It means the belief in and execution of a philosophy of quality service to your clients while showing the world your skill …
7 Sales Tips for Remote Coaches
Imagine waking up today after being in a year-long coma and heading out into the world: What’s with hand sanitizer everywhere? What do you mean only four people are allowed in the elevator? What’s up with the stickers on the ground everywhere? Why do I have to workout in a designated box? What do you mean you’re working out at home because you’re scared to go to the …
Follow These 4 Tips to Bring in New Clients After Quarantine Is Over
Now that things are getting back to normal, there will be a lot of changes with your fitness business. Clients’ needs will change—they probably want to go back to weightlifting and leave bodyweight behind for a little while—as will their schedule and stress levels. A lot will change for you as well. Your workload will look different as well and you’ll have to readjust the way you serve your …
5 Clear Steps to Getting More Clients Today
Pretty much every person in the fitness industry has run into a wall when it comes to getting new clients. You have Facebook and Instagram, but posting every single day doesn’t work. You can’t afford ads and you don’t know how to make them yourself. None of your in-person clients switched over to remote coaching. What are you to do? The hardest part about the fitness industry is that in order to get enough reps …
Less Science, More Purpose
How To Communicate With Your Clients About Their Training Program I used to try and get clients to care about what I cared out: the science behind things. I would talk to them as if they were training to become personal trainers. I’d blabber on and on about all the concepts that got me excited! Most clients ignored me, some pretended to care, and a very small percentage fed my bias by being super …