Technology and fitness entrepreneur Eric Roza leads round, joins as Chairman TrueCoach, the SaaS platform trusted by over 10,000 personal trainers to improve the health and fitness of their clients, announced today a $2M financing round to support their next phase of growth. The round was led by Eric Roza, who joins TrueCoach as Chairman. Roza had one of the largest software exits in Colorado history as CEO of …
fitness software
8 Steps To A 6-Figure Online Coaching Business
We get it — you’re over the early mornings, late nights, and split shifts. You’re tired of working weekends and missing fun nights out with your friends and family, and you dream of taking a vacation and unplugging. You want to pay all your bills at once rather than asking a client to purchase early so you have the cash to eat something other than top ramen. Or maybe you’re just ready to take coaching from a hobby to …
7 Reasons Your Training Business Isn’t Where You Want It To Be
You’re a good trainer. You’re attending certifications, networking, and the clients you have are seeing big results. But you’re having trouble landing new clients and you don’t want to sound like a used car salesman when promoting your services. Sound familiar? We’re not here to lie to you and pretend you’re just facing some bad luck. There might be something broken in your process. But don’t worry — the quicker …
RIP Fitbot, Long Live TrueCoach!
Fitbot... we had a great run, but we’re excited to announce that as of today, Fitbot is now TrueCoach. The meat on the bones of this rebrand is the launch of our long-awaited iOS app for clients. For the past 3 years our web app has allowed you to access Fitbot on any device with a web browser. This helped us stay lean through a mostly bootstrapped effort without too much outside funding, but the experience a native …
Kate Brierley Joins TrueCoach
TrueCoach continues to grow! This week we'd like to introduce you to our newest team member, Kate Brierley, the director of customer success at TrueCoach. How did you first get into customer success? My first ‘real job’ was for an e-commerce company as a customer service representative and I found out pretty quickly that answering phone calls and fielding support emails was not where I would thrive. Growing up …
AJ Self Joins TrueCoach
This week we're excited to introduce you to AJ Self, senior iOS engineer and the person who's making the TrueCoach iPhone app for clients a reality! How did you first get into software development? I’ve been playing with code on one level or another since I was a kid. In college, though, I was minoring in photography. The photography department was treated as a commercial skill and is a part of the industrial …
Jack Forrest Joins TrueCoach
TrueCoach is growing and we couldn’t be more excited. This the first in a series of posts where you'll get to know a little bit more about the newest members of the TrueCoach team. We'll kick this off with Jack Forrest, Senior Web Developer and TrueCoach's resident bashtronaut. How did you first get into software development? Building MySpace layouts for friends was my gateway drug. After that I found a few …
Why We Chose Boulder
Anyone that has done even a minimal amount of research about Boulder, Colorado knows that Bon Appetit, Men’s Journal, Movoto, USA Today, several local venture capitalists, serial entrepreneurs from Silicon Valley, and dozens more have taken a turn at the microphone to pitch it as a fantastic place to live. When the Techstars Chicago program ended in October, we knew we wouldn’t be staying in the Windy City …
TrueCoach Partners With OPEX
We're extremely proud to announce our partnership with OPEX Fitness, a leader in the coaching and coaching of coaches space. Their name speaks for itself - they've worked with tens of thousands of clients worldwide, written over a million programs, produced over 50 CrossFit Games competitors, 500 CrossFit Games Regionals competitors, and their leader, James (OPT) Fitzgerald, was the champion of the inaugural CrossFit …
TrueCoach Partners With Central Athlete
Before writing the first line of code for TrueCoach, we knew that a powerful and high-quality exercise library with great demo videos was going to be a key feature for both coaches & their clients. We analyzed the existing video libraries on the market, and noticed a few problems: poor to mediocre quality, horrendous form that put clients at risk, or, really great & in-depth content, but too long for the …