Lower-back pain is not fun. Unfortunately, based on the current evidence we have available, about 80% of the population will suffer from an episode of lower-back pain during their lifetime. The problem with this is, we don’t know how long that episode will last for, nor do we know if it will be a one-time thing or if it becomes more of a persistent problem. The traditional approach of rest, medications if applicable, …
coaching
How 6 Successful Coaches Built Their Social Media Following
Large social media followings are often dismissed as the domain of sleazy fitness influencers. But like it or not, human brains see the size of your following as a metric of credibility in our world. We have two choices: pointlessly complain about people with large followings who share bad information, or learn how reputable fitness professionals built their following and so we can better compete for …
3 Reasons Why Mindfulness Makes You a Better Coach
I see it all the time, coaches reading up on the latest training methods and attending the next best fitness certification. While I highly recommend both, I rarely see those same people reading about human behavior and/or emotional intelligence. What if I told you that you could become a better, more successful coach by learning more about the mind and human behavior, and implementing meditation (or other mindfulness …
5 Tips for Efficiency When Coaching Through the TrueCoach Platform
Let me start by stating the obvious: training in an online format is a whole lot different than training in-person. But that doesn’t mean you should skip any steps, and it certainly doesn’t give you permission to leave any stones unturned. TrueCoach has been the special sauce—the je ne sais quoi—that has positioned each coach in the driver’s seat on the path to success. The TrueCoach platform has helped athletes …
4 Ways to Stand Out in the Fitness Industry and Land New Clients
I often say that the fitness industry is like the Wild Wild West. It’s unlike many traditional occupations where there’s a direct path. If you want to be a doctor, you go to college and medical school, then complete a residency. If you want to be a lawyer, you take your LSAT, go to law school, and pass your bar exam. But if you want to be a trainer, the path isn’t exactly clear. You could have an online certificate, …
Presentability, Professionalism & Accountability as a Coach
Flip roles for a moment. You’re the athlete now, and no longer the coach. What are some things that you would look for in your coach? How would you want him or her to coach you? What would your expectations be? These are just a few of the common questions and thoughts that run through the mind of each and every athlete that you end up coaching. They’re all thinking the same things, and to a certain …
5 Tips on How to Build and Maintain Trust with Your Clients
2020 has brought some incredibly radical changes to the fitness industry. Clients are trying to get used to new routines, and coaches are trying to adjust to the world that is drastically changing around them. One aspect, whether virtual or in person, that has remained unchanged is the necessity of trust in a coach-to-client relationship. Cultivating professional trust between a coach and client is a slow, …
Adjusting Training For Our “New Normal”
For the majority of us, gyms have reopened and we’re able to get back to a more normal form of strength training with ourselves and our clients. Unfortunately, this is a “more normal” training environment—not the “normal” training environment. With the lingering effects of the COVID-19 pandemic and the safety guidelines put in place, we are presented with some unique and unprecedented constraints within our …
5 Tips To Help You Manage Your Time Better
We’re all familiar with what it feels like to be busy and perhaps even overwhelmed with everything on our plate. Now that we’re gradually getting back into the swing of things after a long shutdown, your schedule is probably filling up quickly, you might be getting new clients, and you’re doing everything you can to grow your business. Time management is something we should all be working on. There are only so many …
7 Things I Wish I Did Earlier In My Career
No successful path is unobstructed. If I were asked, “What would I do differently in my career?”, my first answer would be, “nothing”. Often the very problems along the way created the opportunity and inspiration for breakthroughs, brand growth, and financial reward. Not to mention the potential butterfly effect of altering the space time continuum and some Ashton Kutcher style hemorrhaging through my face. But as a …