Let’s be honest. If our goal is to get our clients stronger and more resilient, doing 3 sets of 10 with a theraband forever isn’t going to cut it. That doesn’t mean programming 3 sets of 10 and utilizing a theraband is necessarily a bad thing like it’s made out to be, however the issue lies when clients are doing the same exercises with the same set and rep scheme for weeks and weeks without change. In this case they …
coaching
5 Tips for Speaking With Clients About Fad Diets
We’re excited to partner with Precision Nutrition to give TrueCoach users everything you need to successfully coach nutrition—in one proven system, including premium articles, infographics, and training to help you meet your client’s health and fitness goals. Want to feel confident and qualified to coach nutrition with anyone? Now TrueCoach users get a special offer on the Precision Nutrition Level 1 Certification …
How to Engage Clients with Activity-Specific Exercises
Selling new clients is step one. Keeping your clients is a much harder step two. Most clients require new, fun challenges to be both entertained and to continually progress. One of my favorite ways to challenge my clients is to incorporate activity-specific exercises. As a coach, you fulfill a teacher-like position to your clients by imparting knowledge about health, exercise, and …
3 Simple Strategies to Educate Your Athletes in Training
You went to school to become a strength coach. You learned the X’s and O’s of personal training through certifications. You gained knowledge and skills through educational seminars. And now, your job is to coach your athletes through training to improve their overall health and performance. But, they don’t really care about being educated. They just want to achieve their goals. Now, what? Simple: …
Is Your Ankle Mobility Limiting Your Performance? Find Out How to Self-Assess and Fix It
Poor ankle dorsiflexion range of motion often gets the blame as being problematic in weight lifters, gym goers, and people experiencing pain but are we actually screening to see if we have sufficient mobility before placing the blame? There are many reasons why someone’s movement pattern can be problematic and lack of ankle mobility is just one of them. The joint-by-joint approach developed by physical therapist …
Marketing Without Social Media
Social media is but one tool in the toolbelt of great marketing. It should not be the only tool used. This would be like your contractor showing up to build your house with only a hammer. Extremely useful, but building a house aka your overall marketing strategy, needs many more tools. Why do so many gym owners and fit-pros rely so heavily on social media? The answer…It’s easy. Instant …
When Should You Seek Help For An Injury?
For those reading this, I think we can all admit that at some point in time we’ve experienced some sort of injury or discomfort that has limited our ability. Whether it’s in the gym, or even with basic daily tasks, the mental and physical fatigue we experience when dealing with an injury can be exhausting. What can be more exhausting is then trying to figure out if you should wait things out till they get better, or …
Do These 3 Things to Get More Engagement on Your Social Media Posts
Simply put, engagement is attention. It happens when your content sparks someone’s interest enough that they like it, comment on it, message you about it, share it, or unbeknownst to you, talk about it offline. Each of these interactions is valuable, but only when they align with the context of your content and your original reason for posting. What does that mean? When you post on social media, you do so for …
How to Track Your Clients’ Progress for the Best Results (Step by Step)
Doing a great job with the people you’re already working with is *hands down* the single best way to get more clients. Help your clients achieve amazing results and you won’t have to look for business, it’ll come looking for you. If you really want to be a great coach, tracking your clients’ progress for the best results isn’t just an option, it’s a requirement. Setting fitness goals without tracking your progress …
Five Ways to Increase Client Results and Retention You Have Probably Never Considered
As a coach, sometimes it’s hard not to become consumed with the training program you’re writing for your clients—in creating the perfect program for each client’s goals and needs. Because you know if they reach their goals, chances are they’ll want to keep being your client...But long-time strength and conditioning coach and OPEX CEO Carl Hardwick explains getting clients results, and ultimately retaining …