Selling new clients is step one. Keeping your clients is a much harder step two. Most clients require new, fun challenges to be both entertained and to continually progress. One of my favorite ways to challenge my clients is to incorporate activity-specific exercises. As a coach, you fulfill a teacher-like position to your clients by imparting knowledge about health, exercise, and …
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5 Things the Best Online Coaches Do Extremely Well
When it comes to building your online coaching business, it helps to find inspiration from what the best coaches do extremely well. In the plethora of online coaches out there on the “inter-webs”, it can be hard to distinguish who’s doing it right and ethically, and who’s full of crap. So, what sets apart the best from the rest in the world of online coaches? What do the best coaches specifically do to build …
Marketing Without Social Media
Social media is but one tool in the toolbelt of great marketing. It should not be the only tool used. This would be like your contractor showing up to build your house with only a hammer. Extremely useful, but building a house aka your overall marketing strategy, needs many more tools. Why do so many gym owners and fit-pros rely so heavily on social media? The answer…It’s easy. Instant …
5 Ways to Make Sure Your Clients Train Hard (Without You Being There)
It’s easy to push your clients when you’re training in person, but how do you accomplish this remotely? How do you get your clients to train with the level of intensity you know they can (and should be)? As an online coach, your clients don’t have the luxury of being with you for all their workouts. In order to help them get the best results possible, you need to find ways to push them without you actually being …
Do These 3 Things to Get More Engagement on Your Social Media Posts
Simply put, engagement is attention. It happens when your content sparks someone’s interest enough that they like it, comment on it, message you about it, share it, or unbeknownst to you, talk about it offline. Each of these interactions is valuable, but only when they align with the context of your content and your original reason for posting. What does that mean? When you post on social media, you do so for …
How to Track Your Clients’ Progress for the Best Results (Step by Step)
Doing a great job with the people you’re already working with is *hands down* the single best way to get more clients. Help your clients achieve amazing results and you won’t have to look for business, it’ll come looking for you. If you really want to be a great coach, tracking your clients’ progress for the best results isn’t just an option, it’s a requirement. Setting fitness goals without tracking your progress …
Five Ways to Increase Client Results and Retention You Have Probably Never Considered
As a coach, sometimes it’s hard not to become consumed with the training program you’re writing for your clients—in creating the perfect program for each client’s goals and needs. Because you know if they reach their goals, chances are they’ll want to keep being your client...But long-time strength and conditioning coach and OPEX CEO Carl Hardwick explains getting clients results, and ultimately retaining …
How to Decide Which Services You Should Provide Online
If you’re reading this, you’re a coach who loves working with people and you’re looking to build your online business. The problem is you don’t know where to start. Deciding which services you should provide online is a lot like choosing your favorite ice cream at Baskin Robbins. With so many options, it can be an overwhelming task. While there’s no “blueprint” or “one-size-fits-all” prescription when it …
Scaling Your Gym Business During the Pandemic
2020 was a heck of a year! On March 13th my family and I just closed on our brand-new home. We were so excited for our new future. On March 16th total lockdown and all my business forced to close. Terrified would be a gross understatement. Like most of the world's gym owners we were not truly prepared for the pandemic. Let alone that it would last this long. We had to …
5 Ways to Keep Your Clients Engaged and Accountable Online
Keeping your clients engaged and accountable is one of the most essential components to a successful online coaching business. Coaching is more than just writing and dishing out programs. It’s crucial you provide the accountability, motivation, and support needed to help your clients thrive and see incredible results. Your online coaching business is an extension of your in-person coaching business. If you’ve …