Social media is a powerful tool all business owners should take advantage of. It doesn’t have to be scary or daunting, but not using it can be detrimental to your training business. As of May 2022, more than 1 billion people worldwide use Instagram monthly. Of those users, more than 1/3 are Millennials and Gen Z, who rank Instagram their go-to platform even over Tik Tok. If you’re not well-versed in Instagram, it’s …
Consider the number of times one of your athletes struggles when attempting to perform a 1-Leg RDL (“SLDL”). It’s rarely ever easy and oftentimes takes plenty of repetitions until technique is finally solid. Quite often you’ll see difficulty with avoiding rotation in the hips and also balancing on one leg. Let’s face it: the 1-Leg RDL isn’t an easy exercise. However, it is an important one. Enter: the Extended …
Networking can be a scary term for some coaches and trainers, but it doesn’t have to be. What it really comes down to is your ability to effectively build long-lasting relationships. Beyond that, some coaches and trainers might look at networking as being inorganic or inauthentic. Networking is what you make it. If you’re an authentic person, then each networking opportunity and scenario should be an organic …
Giving your clients killer workouts that deliver results is the pillar of your fitness business. At TrueCoach, we make it easy to customize and share workouts with clients. The superior functionality of our Program Builder and Exercise Library over our competitors means you can add exercises in just a few clicks and get clients moving. A “one size fits all” approach does not work in the fitness industry. …
Working from home and working out from home have become routine, with many resorting to purchasing in-home gym equipment. As the uses for fitness-based technology become more personal and accessible, many fear in-person connections will become obsolete, but that isn’t the case. Like working situations, working out has simply morphed into a hybrid model of its own. Learn how to embrace change and incorporate fitness …
A training business is one of the most rewarding types of businesses you can start. With the right strategy, resources, mentorship, and commitment, you can thrive in the online space. You’ll be able to help people across the globe achieve their health goals from the comfort of your home. More than the money, your clients’ testimonials will be a true indicator of your success. If you are in the …
Personal training referral programs are a great way to unlock more value from your members and grow your membership base. They’re a great promotional strategy for trainers with both big and small client bases, because people value recommendations from friends and family. They want suggestions on where to go and what to try, including the best local personal trainers. To make sure your referral campaign …
Read more below, but first, sign up for our webinar on Tuesday, April 26 at 2 EST / 1 CST. Master Coach at Functional Body Building, Brianna Lamb, is going to talk all things burnout and how to get back on track. REGISTER HERE Back to our regularly scheduled programming - Burnout is a real thing. For some reason, there is a preconceived notion that strength coaches and personal trainers need to be …
If you work in the fitness, health, exercise, or strength & conditioning space, it’s a given that you’ll be creating, producing, and uploading content for your clients and athletes. If you’re not doing this, I think what you’ll find is that they’ll move on to a coach or trainer who does. If you’re down with adapting with the times, then it’s important to, at the very least, develop a basic understanding of how …
Ready to start generating more leads, convert more clients, and put your business out there in one simple, easy-to-manage place? Set up your Coach Profile—our latest marketing tool for coaches. Free for TrueCoach users, Coach Profiles are personal landing pages you can create and tailor specifically to your business. Easily design a landing page for your leads with all of your business information: you can add …
