If you work in the fitness, health, exercise, or strength & conditioning space, it’s a given that you’ll be creating, producing, and uploading content for your clients and athletes. If you’re not doing this, I think what you’ll find is that they’ll move on to a coach or trainer who does. If you’re down with adapting with the times, then it’s important to, at the very least, develop a basic understanding of how …
Discover Our First FREE Plan for Coaches: The Xplorer Plan
Are you ready to invest in and grow your personal training business? With TrueCoach, you’ll upgrade your PT experience with a software that handles admin, client management, metrics, goals, programming and more—all in one easy-to-use platform. And now, you experience the time-saving benefits of TrueCoach by getting started with our Xplorer Plan an option that is 100% free for coaches with one active client. …
New! Discover Coach Profiles: Onboard and Convert More Clients
Ready to start generating more leads, convert more clients, and put your business out there in one simple, easy-to-manage place? Set up your Coach Profile—our latest marketing tool for coaches. Free for TrueCoach users, Coach Profiles are personal landing pages you can create and tailor specifically to your business. Easily design a landing page for your leads with all of your business information: you can add …
New Exercise Spotlight: Side Plank Crunch
Once in a while, you come across an exercise that just makes sense. The Side Plank Crunch is one of those exercises. There’s a ton of benefits with this exercise since it targets several key qualities and skills related to strength and performance. The biggest challenge you’ll face in this movement is maintaining a static position on the bottom side of your body while the top side of your body is performing a …
How to: Deadlift
The deadlift exercise, to some, is considered the king of all exercises. When performed with proper technique and form, there is no debate that the deadlift exercise helps you build full-body strength with a primary focus on the posterior chain of the body (hamstrings, glutes and back). However, most folks miss the boat when it comes to proper execution of technique and form. If you really want to dial in …
Strength Training for Runners: The Why, The What & The How
Runners love to run, compete, and perform well in their events. That’s the entire purpose of running in the first place: to enjoy the process and to shine when the lights are on in competition. Running is likely the most highly performed physical activity across the globe, which is great since it gets people moving. The problem? Most people abuse running by taking on way too much volume and forget about …
How To: Bench Press
The bench press is the exercise that everyone thinks of every Monday when they’re going to the gym. In short, it’s a gym classic. It’s known for helping people develop massive upper body strength, muscle and power, primarily in the chest and shoulders. The best part? It’s as simple as pressing weight off of your chest. The challenge though is that most people leave a lot on the table in terms of getting the …
New Exercise Spotlight: Ipsilateral Split Squat & Reverse Lunge
Split squats and reverse lunges are commonly performed with an athlete holding one dumbbell or kettlebell in each hand. Naturally, this allows for an even distribution of weight on each side to help with balance and stability. After that, we typically have our athletes use a variety of other holds, loading patterns and positions such as: Goblet, Front Rack, 1-Arm Front Rack or 1-Arm Offset. But, what about loading …
Support Your New Year’s Resolutions by Developing Consistent Health Habits
It’s a new year. 2022 is here. This means that we’ll be seeing New Year's resolutions and goals coming in waves related to fitness, nutrition, health, and performance. Just remember, the most potent “secret” to achieving them all is consistency. That’s the key. In order to support your New Year’s resolutions, let’s identify 4 key areas that you can begin targeting in your approach: Strength …
Built on Fitness Show Episode 6 Recap: Attracting Your Clients Back Through a Pandemic
A positive outlook on new marketing strategies brought to light by the pandemic. In the latest Built on Fitness episode, Stewart and Mandy, both gym owners in North Carolina and Virginia respectively, delve into the successes and setbacks of their gyms. The reopening phase of the pandemic offered new opportunities for both gym owners, while Mandy has seen top numbers in March 2021, Stewart has noticed a lull …