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Gina Florio

6 Tips to Keep Growing Your Business During COVID Quarantine

May 15, 2020 By Gina Florio Leave a Comment

There are a lot of unknowns right now in the fitness world. Not only do we not know when our gyms will reopen, but it’s difficult to know how the industry will change after quarantine is over. No need to stress over the future, though. The best you can do as a trainer, coach or gym owner is to keep building your business the best you can and stay positive about the future.  To give you some perspective, Sam …

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6 Pieces of Advice from a CEO Who Runs a Successful Online Coaching Business

May 13, 2020 By Gina Florio 1 Comment

We have all been through some pretty big changes over the last couple months. If you’re in the fitness business, you’ve probably had to make some shifts in the way you generate income, train your clients, and build your brand. It’s likely that you’ve run into some roadblocks along the way. You might even be feeling defeated or a little discombobulated about how to move forward. Don’t worry—you’re not …

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5 Tips to Keep Your Fitness Business on Track For Success

May 11, 2020 By Gina Florio Leave a Comment

We’re getting used to working from home and exercising in a small space in our living room. But that doesn’t mean transitioning our fitness business to an online endeavor is easy. In fact, you’re probably running into plenty of obstacles of your own if you’re new to remote coaching. One of the best ways to sharpen your online business skills is to learn from fitness folks who have been in the game for a long time and …

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5 Steps the Founder of Barbell Logic Took to Create a Thriving Online Business

May 8, 2020 By Gina Florio Leave a Comment

We’re all still at home doing the best we can with what we’ve got. If you’re a fitness professional, you might be feeling antsy to get back to the gym and your in-person clients. But hopefully you’ve been using this time to build up your online business and remote clientele base. There are tons of useful resources out there to help you grow your brand—podcasts, books, blogs, interviews, etc. After all, one of the …

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A Comprehensive Guide to Creating More Content

May 4, 2020 By Gina Florio 1 Comment

It might feel like a lot of things are out of our control at this point. You don’t know exactly when things are going to start reopening, when you’ll be able to see your in-person clients again, and you might not even be sure what the future of your business looks like. However, there is one thing you definitely can control while we’re enduring the COVID shutdown: you can create content. If you haven’t thought …

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5 Ways to Boost the Human Relationship You Have With Your Clients

April 29, 2020 By Gina Florio Leave a Comment

Remote coaching can feel like a completely different game than training in person. In fact, some people absolutely hate remote coaching when they first start. We get that it can be frustrating, but don’t throw in the towel so quickly. Remote coaching is far from easy but there are some principles and systems you can apply that will make it easier to be an excellent trainer for your online clients. To help you …

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4 Ways to Improve Your Clients’ Health Well Beyond the Workouts

April 24, 2020 By Gina Florio 2 Comments

It seems like there are endless online resources for your clients to look through in terms of health and fitness. But part of building a lasting, trusting relationship with each of your clients is being a reliable source of information and knowledge for them. We all know there is much more to health than simply working out. Diet, sleep, recovery, and mindset play big roles in our overall wellbeing. As a remote …

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Gyms Are Included in Phase 1 of Reopening Plan: Here’s What You Need to Know

April 22, 2020 By Gina Florio Leave a Comment

We’ve all been wondering when things are going to start reopening. Well, if you’re a gym owner or trainer who has been patiently waiting for your facility to be able to open its doors again, you might be in luck. Of course things aren’t going to be back to normal in the blink of an eye and we won’t reach normalcy overnight, but you can at least rest assured that the end of the COVID shutdown is in sight. We …

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6 Survival Tips for Remote Coaches to Keep Their Business Alive and Well

April 20, 2020 By Gina Florio Leave a Comment

Hopefully you’ve found a way to keep yourself occupied at home during the COVID shutdown. Just as importantly, hopefully you’ve also found a quarantine fitness routine to keep you healthy and vibrant while all the gyms are closed. As a trainer and fitness professional, remember that all your clients are experiencing the same feelings of frustration as you are, perhaps even more so because they feel lost at home …

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5 Ways to Optimize Your Social Media Usage During Quarantine

April 17, 2020 By Gina Florio Leave a Comment

Offices are closed, gyms are shut down, and people are isolated at home. If there were ever a time for people to incessantly scroll through Instagram, Twitter, and Facebook, we’re living in it. You too have probably found yourself spending more time on social media than you have in the last few months. This could be a solid opportunity for you to maximize on this increase of social media usage and grow your remote …

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